Richer Advisors is an established tourism marketing company, which serves in the capacity of assisting industry entities to expand their effectiveness and market reach internationally to deliver better business results through public policy, marketing strategies, and effective public relations efforts.

Since its inception under the leadership of Stephen B. Richer, Richer Advisors has had client or representation relationships with the American Bus Association; American Rainbow Tours of Jinan, China; the American Society of Travel Advisors; the Caribbean Tourism Organization; Grand Holidays Ethiopia Tours of Addis Ababa, Ethiopia; the International Advertising Institute of Beijing, China; the International Inbound Travel Association; the National Tour Association; and Skal International.